Vol. 6 No. 1 (2025): | January - March | | Journal of Media Horizons

IMPACTS OF SOCIAL MEDIA ON STUDENTS’ ACADEMIC PERFORMANCE IN HIGHER EDUCATION

Shamim Akhtar, Farooq Abdullah, Tasmia Matloob, Ayesha Malik (Author)

1-10

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FINTECH ADOPTION AND SUSTAINABLE PERFORMANCE IN BANKING INSTITUTIONS: THE ROLE OF DIGITAL TRANSFORMATION

Imran Khan, Muhammad Yusuf Amin, Saeed Akbar (Author)

11-20

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AN ETHNOGRAPHIC STUDY OF TRADITIONAL BLUE POTTERY OF MULTAN

Muzna Matloob, Shagufta Riaz (Author)

21-28

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NAVIGATING THE STORM: THE SOCIOECONOMIC IMPACTS OF CLIMATE CHANGE ON PAKISTAN’S VULNERABLE SECTORS

Muhammad Siraj ul Huda Khan, Nadia Rasheed, Dr. Zulfiqar Ali, Sarwat Siraj (Author)

29-36

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LABOR CHALLENGES IN THE HOSPITALITY SECTOR: EXPLORING ETHICAL EMPLOYMENT PRACTICES AND WORKFORCE DEVELOPMENT

Dr. Muhammad Kamran, Muhammad Dastgeer (Author)

37-46

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INTEGRATING GENERATIVE AI INTO STRATEGIC DECISION- MAKING: ANALYZING MANAGERIAL EFFICIENCY, ORGANIZATIONAL CULTURE, AND COMPETITIVE ADVANTAGE

Syed Manzoor Hussain, Aliza Tabassam, Mobeen Shahid (Author)

47-54

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FROM HUMAN TO MACHINE: HOW AI IS TRANSFORMING CONTENT PRODUCTION IN MEDIA

Safia Fiaz, Arbab Alam Khan, Faisal Aziz, Shaista Ashraff Farooqi, Dr. Sultan Ghazi (Author)

55-59

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SPEECH RECOGNITION SYSTEMS: FROM HUMAN PHONETICS TO ARTIFICIAL INTELLIGENCE

Muhammad Asif, Shahid Ali, Afshan, Irfan Ali Abro (Author)

60-65

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THE ASSOCIATION BETWEEN SELF-COMPASSION AND ATTITUDES TOWARDS SEEKING PROFESSIONAL HELP IN YOUNG ADULTS

Fatima Ayyaz, Aisha Ateeq, Nazia Asif Takkhar, Dr Saima Majeed (Author)

66-79

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THE IMPACT OF THE 2024 U.S. PRESIDENTIAL ELECTION ON U.S.- ASIA RELATIONS: A CASE STUDY OF POLICY SHIFTS AND REGIONAL REACTIONS

Dr. Assad Mehmood Khan (Author)

80-89

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FAMILY ENVIRONMENT AND SOCIAL NETWORKING USAGE IN EMERGING ADULTS: A COMPREHENSIVE STUDY

Shoaib Sattar, Faiz Younas, Shahnila Tariq (Author)

90-101

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PRAGMATICS OF MULTIMODAL COMMUNICATION: ASSIMILATING LANGUAGE OF GESTURES AND GAZE

Dr. Rai Zahoor Ahmed, Ayesha Saleem (Author)

102-110

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LIFE SATISFACTION AND RELIGION: A COMPARATIVE STUDY BETWEEN TURKEY AND GERMANY

Muhammad Hammad Hammadi, Syed Hassan Askari (Author)

111-121

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THE ROLE OF SUSTAINABLE MIGRATION IN PAKISTAN'S SOCIOECONOMIC DEVELOPMENT: A COMPREHENSIVE ANALYSIS OF PATTERNS, IMPACTS, AND POLICY FRAMEWORKS

Zubair Hussain, Nagina Naz, Nayyab Zulfiqar, Dr. Muhammad Imran Tahir, Muhammad Yousaf (Author)

122-138

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INTEGRATING PROJECT BASED LEARNING WITH DIGITAL PLATFORMS: IMPACTS ON CREATIVITY AND ENGAGEMENT

Nasira Perveen, Saeed Ahmad, Rizwan Ali, Adina Aslam (Author)

139-146

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AI-POWERED EARLY WARNING SYSTEMS FOR GENOCIDE AND MASS ATROCITIES: A CASE STUDY OF THE ARMENIA-AZERBAIJAN CONFLICT AND THE PROTECTION OF ETHNIC ARMENIANS IN NAGORNO-KARABAKH

Umama Anwar (Author)

179-191

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تخلیق، احساس اور خیال کے باہمی تعلق کی ادراکی جہتیں :ایک ادبی مطالعہ
CREATION, EMOTION, & THOUGHT: EPISTEMIC DIMENSIONS OF THEIR INTERRELATION - A LITERARY STUDY

ڈاکٹر اسد محمود خان (Author)

192-196

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MEDIA ORGANIZATIONS AND POLITICAL BIAS PUZZLE: VIEW OF WORKING JOURNALISTS

Maria Noreen, Dr. Bakht Rawan (Author)

197-205

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INFLUENCE OF TIK-TOK ON PARENTING STYLES AND MARITAL RELATIONSHIPS: A QUALITATIVE STUDY

Zartashia Kynat Javaid, Rabia Rehman, Nayab Fatima (Author)

206-213

FRAMING CONFLICT: A SOCIO-COGNITIVE APPROACH TO PRESIDENT BIDEN’S ISRAEL-HAMAS SPEECH

Munawar Hassan, Jehanzeb Khan, Massab Mukhtiyar (Author)

214-222

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REDEFINING DESIGN EDUCATION: HOW AI FOSTERS CREATIVITY AND CRITICAL THINKING IN FJWU’S FEMALE STUDENTS

Afshan Jamal, Dr. Muhammad Ali (Author)

223-235

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PROMOTING SOCIAL JUSTICE: A FRAMEWORK FOR UNDERSTANDING AND ADDRESSING SOCIAL ISSUES

Waqas Shoukat, Zainab Mustafa, Amna Shahzadi, Mian Raza Shah (Author)

236-247

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PAKISTAN GOALS COMMUNICATED & ACTUAL GOALS: A COMPARATIVE ANALYSIS OF KASHMIR POLICY

Dr. Ijaz Khalid, Muhammad Yasin (Author)

248-256

PRESIDENT TRUMP'S POLICIES TOWARDS PAKISTAN: A RETROSPECTIVE ANALYSIS

Professor Dr. Zahir Shah (Author)

257-267

EXPLORING CULTURAL IMPERIALISM THROUGH AUDIENCE VIEWERSHIP: BOLLYWOOD AND PUNJABI MOVIES

Zartashia Kynat Javaid, Aqsa Mubeen, Sayyam Ijaz (Author)

268-275

IMPACT OF EARNING MANAGEMENT ON COST OF DEBT: EMPIRICAL ANALYSIS OF LISTED FIRMS ON PAKISTAN STOCK EXCHANGE

Tanveer Ahmad, Dr. Muhammad Ilyas, Dr. Samina Rooh, Dr. Muhammad Nisar Khan (Author)

276-290

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GENDERING MULTIPLE IDENTITIES: A PERFORMATIVITY ANALYSIS OF MARIAM NAWAZ'S SPEECHES IN PAKISTANI POLITICS

Faria Shaheen, Saeed Ahmed Akhtar, Dr. Mudasar Jahan (Author)

291-309

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PERFORMATIVITY AND GENDERING ROLES: A CRITICAL DISCOURSE ANALYSIS OF MARIAM NAWAZ'S SPEECHES AS THE FIRST FEMALE CHIEF MINISTER OF PUNJAB

Khadija Gulam Hussain, Dr. Mudasar Jahan, Mahnoor Ghani Sheikh (Author)

310-326

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INTERNATIONAL MEDIA COVERAGE OF THE ‘REGIME CHANGE’ IN PAKISTAN: A COMPARATIVE CONTENT ANALYSIS

Nadia Saleem, Nauman Khan, Shireen Khan, Sumaira Zakir (Author)

327-334

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SOCIAL MEDIA ALGORITHMS AND THEIR IMPACT ON POLITICAL DISINFORMATION AND MISINFORMATION

Dr. Ejaz Ali, Uzma Afzal, Akash Arshad, Rao Muhammad Asim (Author)

335-345

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THEMATIC ANALYSIS OF THE RESEARCH PAPERS ON POLITICAL USE OF SOCIAL MEDIA IN PAKISTAN

Dr. Hassan Siddique, Umer Farooqi, Imran Sanaullah, Shiraz Hasnat (Author)

346-354

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EMPIRICAL REVIEW OF SOCIAL MEDIA AND ACADEMIC PERFORMANCE OF STUDENTS IN HIGHER EDUCATION

Farooq Abdullah, Shamim Akhtar, Ayesha Malik (Author)

355-363

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DATA PROTECTION LAWS IN PAKISTAN: CHALLENGES AND OPPORTUNITIES

Ghulam Mustafa Noorani (Author)

364-374

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CHALLENGES OF COMMUNITY DEVELOPMENT IN PAKISTAN AND WAY FORWARD

Tahira Naudhani, Rafia Jaweed (Author)

375-386

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